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The Custom Sports Bottle - The Smart Marketing Promotion Right Now
Contemporary marketing and promotions benefit from the inclusion of a personalized sports bottle or custom sports bottle. They are the must-have, must-see accessory of every fashionable, environmentally active or socially conscious person this year. Increased warnings from the FDA at the beginning of 2010 about the environmental and community health hazards inherent in plastic water bottles has sent water executives and celebrity endorsers running for the hills.
With renewed warnings about the health dangers of BPA (or Bisphenol A) and DEHP (Bis 2-ethylhexyl phthalate) on developing fetuses, infants, children, fish, and other wildlife; no one wants to be seen promoting what is quickly being labeled as the greatest preventable threat to public health and the environment. The press has been merciless, labeling bottled water as a major cause of infertility, birth defects including genital deformities, impotency, child obesity, thyroid complications, irregular dopamine activity, and increased risk of breast and prostate cancer. It seems everyday a new study is released to the press showing bottled water to be a sham riddled with horrific consequences to society as a whole.
Now has never been a better time to promote your business or organization with a personalized sports bottle. It is one of the fastest growing industries of 2010, and with good cause. Recently the National Defense Council revealed findings that bottled water contained contamination levels that vastly exceeded allowable limits for tap water. As a virtually unregulated industry, bottled water is allowed to have limited amounts of E. coli and fecal coli forms. The plastic bottles used for bottled water take more oil and energy to produce than a million cars use in a single year. Corporate Accountability International released statements that estimate American municipalities spend more than $70 million a year to landfill water bottles alone. It was exposed that plastic water bottles are one of the most commonly found non-biodegradable plastics in oceans and streams-leaking dangerous compounds into oceans and ground water. Many organizations are calling for a tax upon the superfluous and hazardous practice of bottled water, labeling it as an outdated and excessive practice of the 20th century.
This has brought an incredibly positive amount of goodwill towards personalized sports bottle and custom sports bottle promotions. Coupled with their already stellar high impact, large logo area, vibrant, creative and imaginative packaging; these sports bottles have quickly become the 'it' promotion of 2010. Rarely do all the stars align over one product, and for the moment these stars are aligned over personalized sports bottles. Currently everyone is quick to show off their custom sports bottle, eager to show that they eschew the outmoded plastic water bottle.
Not just the celebrities either. More and more people are opting for alternative transportation such as bike commuting, picnicking in parks instead of restaurants, and are eager for cheaper options than the 2000% mark-up offered by the bottled water industry.
Help your customers be seen carrying contemporary fashionable accessories such as the personalized sports bottle and custom sports bottle imprinted with your company logo or message. The most timely, effective, affordable, high impact way to promote your business to today's 21st century world. Be seen, being green.
Article Source: http://EzineArticles.com/4018746
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